IPEMA–Poultry India Marks World Protein Day 2026, Highlights Poultry’s Role in India’s Nutritional Security
Renowned sports and nutrition experts also shared insights at the event. Md Zakeer Hussain, U-17 National Team Coach and AFC Instructor, and Dr Kiraannmayye Addu, Chief Clinical Nutritionist and Lifestyle Consultant, stressed the importance of balanced protein intake in enhancing youth fitness, immunity, and athletic performance.
Hyderabad: IPEMA–Poultry India, with the support of the National Egg Coordination Committee (NECC), celebrated World Protein Day 2026 at the SkyKings Football Academy, underscoring the critical role of protein in daily nutrition and overall health.
Addressing the gathering, speakers emphasised that protein is vital for muscle development, immunity, child growth, and long-term well-being. They pointed out that a large segment of India’s population consumes less than the recommended daily protein intake, leading to “hidden hunger” and nutritional gaps that adversely impact productivity and health outcomes.
Industry representatives highlighted India’s strong poultry production base, noting that the country currently produces over 130 billion eggs and more than 5 million metric tonnes of broiler meat annually. With per capita egg availability crossing 95 eggs per year, poultry was described as one of the most affordable, accessible, and high-quality protein sources for Indian households.
Renowned sports and nutrition experts also shared insights at the event. Md Zakeer Hussain, U-17 National Team Coach and AFC Instructor, and Dr Kiraannmayye Addu, Chief Clinical Nutritionist and Lifestyle Consultant, stressed the importance of balanced protein intake in enhancing youth fitness, immunity, and athletic performance.
Speaking on the occasion, Uday Singh Bayas, President of IPEMA–Poultry India, described protein as the “building block of life” and reaffirmed the poultry sector’s commitment to strengthening India’s nutritional security. He also invited stakeholders and industry players to participate in the 18th edition of the Poultry India Expo 2026, scheduled to be held from November 25 to 27 at HITEX, Hyderabad.
The event reinforced IPEMA–Poultry India’s ongoing efforts to promote protein awareness, sustainable growth, and science-backed nutrition. The organisation continues to work toward bridging the gap between academia and industry by fostering knowledge exchange, advancing research-driven practices, and strengthening public awareness about the benefits of poultry as an affordable, high-quality protein source for the nation.
