Dazzle Sports Wear Celebrates 20 Glorious Years, Launches Women & Kids Wear Segment

Hyderabad: Dazzle Sports Wear Pvt. Ltd., one of India’s rapidly growing sportswear and leisurewear manufacturers, celebrated its 20th Anniversary at Aalankrita Resort & Convention, Shamirpet, Hyderabad. The occasion also marked the launch of the company’s Women & Kids Activewear and Leisurewear Segment, expanding its presence beyond sports and leisurewear.

Popular actor Siddhu Jonnalagadda(DJ Tillu fame), Brand Ambassador of Dazzle Sports Wear, attended as the Chief Guest and unveiled the new Women & Kids collection, featuring activewear, leisurewear, yoga tracks, gym wear, tracksuits, T-shirts, and other performance-oriented apparel designed for comfort, style, and functionality.

Founded by Mr. Paladugu Venkateshwar Rao (PVR), an international volleyball player and entrepreneur, Dazzle Sports Wear has grown into a trusted sportswear brand. Headquartered at Apparel Export Park, Gundlapochampally, Hyderabad, the company has earned the trust of over 40,000 customers through its focus on quality, innovation, affordability, and customer satisfaction.

For two decades, Dazzle has delivered performance-driven sportswear and leisurewear that combines comfort, durability, and style. The launch of the Women & Kids Activewear and Leisurewear segment marks a significant milestone in the company’s expansion plans, catering to the growing demand for fitness, athleisure, yoga, gym, and everyday lifestyle apparel.

Speaking at the event, Siddhu Jonnalagadda, Brand Ambassador of Dazzle Sports Wear, said “I am delighted to be part of Dazzle’s 20th Anniversary celebrations. Dazzle has established itself as a trusted Indian sportswear brand through its commitment to quality. The launch of the Women & Kids Wear collection reflects the company’s vision for growth and innovation. I congratulate the entire team and wish them continued success.”

Addressing the gathering, Mr. Paladugu Venkateshwar Rao (PVR), Founder & CMD, Dazzle Sports Wear, said “Completing 20 years is a proud milestone for Dazzle. This journey has been possible because of the trust and support of our customers, partners, employees, and well-wishers. The launch of our Women & Kids Wear segment marks the beginning of an exciting new chapter. We remain committed to delivering high-quality apparel at affordable prices while continuing to innovate.”

He further added “From a sportswear manufacturer to a broader lifestyle apparel brand, our vision has always been to create products that inspire confidence, comfort, and performance. Our new range of women’s and kids’ activewear, yoga wear, gym wear, tracks, tracksuits, and T-shirts has been thoughtfully designed to meet the evolving needs of modern consumers. We will continue investing in technology, design, and talent while creating employment opportunities and contributing to society.”

The leadership team comprising SP Ramya Shanker, V. Chandana Pradeep, and Mrudula Paladugu has played an important role in strengthening the company’s position in the apparel industry.

With a strong distribution network, expanding retail presence, growing online channels, and a customer-focused approach, Dazzle Sports Wear is well positioned for further growth in domestic and international markets.

For more details please contact Media Mania PR, Jayaram G -9010574196

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